PETA’s idea to rebrand fish as ’sea kittens’ to influence peoples perception of fish has had me chuckling all day. Of course I’m saddened by the lack of reason and logic involved in the campaign but beyond the silliness of the idea itself, just the thought that there were some very passionate, enthusiastic people sitting around having very serious meetings about this cracks me up. Inspired me to doodle…

Reminds me of another doodle I did a few years back.